In today’s hyper-connected digital landscape, advertising has become both an art and a science. While effective advertising can propel brands to unprecedented heights, certain advertising practices can damage reputation, erode consumer trust, and even lead to legal consequences. Understanding what type of advertising should be avoided is crucial for businesses seeking sustainable growth and authentic […]
The Indian marketing landscape is experiencing unprecedented transformation. With projections showing the digital marketing industry reaching INR 1.12 lakh crore by 2025, growing at a CAGR of 11.59%, businesses must stay ahead of evolving consumer behaviors and technological innovations. Understanding current marketing trends is no longer optional; it’s essential for survival in today’s competitive marketplace. […]
Ever watched a slick animated ad about a brand and felt more curious about the product, only to get a pop-up with a limited-time coupon later? One message is about building awareness, slowly. The other is about getting you to take action, now. Both are important, but they have completely different aims and functions. This […]
Where advertising in India is concerned, three cities normally steal the limelight: Delhi, Mumbai, and Pune. Each city boasts a flavour of creativity, innovation, and execution. If you are a brand looking to make a mark on your audience, these cities are where you should be. And guess what? We have rounded up the top […]
Ever felt like you’re shouting into the void with your marketing efforts? You’re not alone. With so many types of advertising media available today, choosing the right channel can feel overwhelming. But here’s the thing understanding different advertising media types isn’t just about knowing your options. It’s about finding the perfect match for your brand’s […]
aEver wondered why some brands become household names while others remain invisible? The answer lies in understanding the importance of advertising. Picture this: Two coffee shops open on the same street. One invests in smart advertising, while the other relies purely on word-of-mouth. Fast-forward six months guess which one has customers lining up every morning? […]
Ever wonder why some brands stick in your mind while others fade into the background noise? The secret sauce lies with advertising companies in India that know how to turn simple ideas into unforgettable campaigns. From the bustling streets of Mumbai’s Bandra-Kurla Complex to the tech hubs of Bangalore, India’s advertising landscape is buzzing with […]
Ever wondered why some ads stick in your mind while others vanish the moment you see them? The difference lies in understanding the objectives of advertising and how they shape every campaign decision. Think about that Nike commercial that made you feel like you could conquer the world, or the Apple ad that convinced you […]
In the fast-paced world of business, marketing plays an essential role in ensuring growth and staying competitive. Among the many tools marketers use, advertising and sales promotion are two primary techniques. Though often used interchangeably, they are distinct concepts with different goals, methods, and impacts. Understanding the difference between advertising and sales promotion is crucial […]
At Frame Makerzzz, we’ve seen the magic that a well-shot ad film can do for a brand. From animated explainer videos that make techy things feel like child’s play to emotionally-packed corporate films that tug at heartstrings — we’ve been in the front row of the advertising show. But here’s the big question: Is advertising […]
Let’s play a quick game. Imagine you’re a brand. You want people to know about your latest product or service. Do you: Pay for a prime-time TV spot or a flashy billboard? Get the media to talk about you—without paying for it directly? If you picked A, you’re into advertising. If B, you’re in the […]
Animation appears in various formats such as movies, ads, web pages, social media platforms and even in small loading icons we encounter every day. What constitutes animation, and how does it manage to capture our interest so effectively? Frame Makerzzz specializes in storytelling through captivating visuals for corporate videos, explainer videos and ad films. This […]
