Bangalore is home to thousands of tech companies, D2C brands, SaaS startups, and large enterprises. Every one of them needs to explain what they do. That’s exactly why the market for explainer video services in Bangalore has grown so quickly over the last few years.
But finding the right studio is not as simple as typing a search query and picking the first result. Some companies look great on Instagram but deliver weak output. Others charge a premium for work that a mid-tier studio could do at half the cost. And a few genuinely stand out.
Let’s break it down. Here are 10 explainer video companies in Bangalore and beyond that brands in the city rely on, along with what you need to know before signing any contract.
What Is an Explainer Video and Why Do Bangalore Brands Use Them?
An explainer video is a short, focused video, typically between 60 and 90 seconds, that explains a product, service, process, or idea in a way audiences actually retain. These videos appear on websites, in sales decks, on app store pages, and across social media.
Bangalore’s startup and tech ecosystem makes explainer videos especially useful. Software products, fintech platforms, SaaS tools, and healthcare apps all need to communicate abstract functionality quickly. A 90-second animated video does that better than a page of text.
According to Wyzowl’s State of Video Marketing 2024 report, 91% of businesses used video as a marketing tool in 2024, and 87% of video marketers said video gave them a positive return.
Here’s the thing: a good explainer video requires a solid script, the right animation style, and a production company that understands your audience. Not just any studio can do all three well.
Top 10 Explainer Video Companies in Bangalore
1. Frame Makerzzz (Mumbai, serving Bangalore and pan-India)
Frame Makerzzz is a full-service explainer video production company with over 10 years of experience serving brands across India, including tech companies and startups based in Bangalore. The Mumbai-based studio handles everything from scriptwriting and storyboarding to 2D animation, 3D animation, motion graphics, and live-action production.
What makes Frame Makerzzz a strong pick for Bangalore brands is the range of industries they cover. Their explainer video services extend to SaaS, healthcare, pharma, insurance, FMCG, real estate, and fintech. Clients include Infosys, SAP, Abbott, ICICI Prudential, Tata, Samsung, and JSW.
The studio positions itself as a company that converts long, complex presentations into short visual stories that work for investor pitches, product pages, and marketing campaigns. Their process covers scripting, illustration style definition, animation, voiceover, and final delivery.
Best for: SaaS, tech, healthcare, and corporate explainer videos
Website: framemakerzzz.com
2. Oink Creative (Bangalore)
Oink Creative is a Bangalore-based design and animation studio that produces explainer videos primarily for tech startups and B2B software companies. They are known for clean, minimal visual styles and strong scriptwriting. Their output works well for product pages and investor decks.
Best for: Tech startups, B2B SaaS, product demos
3. Storyfathers (Bangalore)
Storyfathers is a video production and animation company based in Bangalore that produces corporate explainer videos, training content, and branded films. They work with both Indian enterprises and global clients with India offices.
Best for: Corporate training videos, enterprise explainers
4. Mango Animation (Bangalore)
Mango Animation is a Bangalore studio focused specifically on 2D animated explainer videos and motion graphics. They are popular with early-stage startups looking for a low-budget but visually clean animated video.
Best for: Startups and small businesses, animated explainers on a tighter budget
5. Animagic (Bangalore)
Animagic is an animation and explainer video company in Bangalore with experience in whiteboard animation, motion graphics, and character-based 2D videos. They have worked with educational institutions and e-learning companies alongside commercial brands.
Best for: Educational content, e-learning explainers, character animation
6. Purple Panther Collective (Bangalore)
Purple Panther Collective is a creative video production agency in Bangalore with a strong portfolio in brand films, social content, and animated explainers for D2C and lifestyle brands. Their style leans editorial and visually distinctive.
Best for: D2C brands, fashion and lifestyle, social media content
7. Thoughtful Creative (Hyderabad, serving Bangalore)
Thoughtful Creative covers explainer video production alongside corporate films and facility walkthrough videos. They serve the pharma, manufacturing, and industrial sectors and are a practical option for Bangalore companies in those industries.
Best for: Industrial, pharma, and manufacturing explainers
8. The Rabbit Hole (Mumbai, serving Bangalore)
The Rabbit Hole is a motion and design studio known for animated brand identity films and motion graphics explainers. Bangalore-based tech and fintech brands have used them for product explainer videos and app demo content.
Best for: Fintech, app demos, motion-heavy explainer videos
9. Kreativ Street (Bangalore)
Kreativ Street is a Bangalore-based digital agency that offers explainer video services alongside social media and content marketing. Their video work tends to be short-form and digital-first, built for YouTube, Instagram, and LinkedIn.
Best for: Short-form social explainers, digital-first brands
10. Flying Cursor Interactive (Delhi, serving Bangalore)
Flying Cursor handles animated explainer videos for government bodies, NGOs, and large corporates. If your Bangalore company operates in the public sector or needs a formal, structured explainer video, they are a reliable option.
Best for: Government projects, NGOs, institutional content
How to Choose the Right Explainer Video Company in Bangalore
Here is a step-by-step process that works whether you’re hiring locally or going with a pan-India studio.
Step 1: Decide on your animation style first
Explainer videos come in several formats. Whiteboard animation, 2D character animation, motion graphics, 3D animation, and live-action each serve different purposes. SaaS products often work best with clean motion graphics. Healthcare companies frequently use character-based 2D. Industrial companies benefit from 3D renders. Knowing your format helps you shortlist companies that actually specialise in it.
Step 2: Look at the portfolio, not just the showreel
Most studios put their best three or four videos in a showreel. Ask to see work in your specific industry or for a similar product type. A studio that has made ten explainer videos for insurance companies will understand your compliance requirements far better than one seeing that sector for the first time.
Step 3: Evaluate the scriptwriting process
The script is the foundation of any explainer video. Ask each studio who writes it, how many revisions you get, and whether they work from a brief you provide or conduct their own discovery session. Companies that skip discovery and ask you to write the script yourself often produce videos that sound like brochures.
Step 4: Confirm who does the work
Some studios present polished portfolios but outsource all animation to freelancers. This creates inconsistency across revisions and slower turnarounds. Ask whether the animators, editor, and voiceover direction happen in-house.
Step 5: Get a full timeline in writing
A standard animated explainer video takes three to six weeks from approved script to final delivery. If a studio promises a one-week turnaround without a detailed production plan, be cautious about the quality you’ll receive.
Explainer Video Styles Used by Bangalore Companies
Here’s a quick overview of the most common formats and when each one works best:
- Motion Graphics Explainer: Uses animated text, icons, and shapes to explain a concept. Works well for SaaS, fintech, and data products. No characters required.
- 2D Character Animation: Features illustrated characters in a brand-aligned visual world. Works for consumer apps, HR products, and anything with a human story at its centre.
- Whiteboard Animation: A hand-drawing style that builds visuals in real time. Popular for educational content, training videos, and budget-conscious projects.
- 3D Animation: Photorealistic or stylised 3D rendering. Used for product demonstrations, manufacturing processes, and automotive or industrial content.
- Live-Action with Motion Graphics: A shoot-based video with animated overlays. Works for testimonials, product demos, and brand films that need a human face with added visual clarity.
What Do Explainer Video Services in Bangalore Cost?
Pricing varies significantly based on style, length, and studio experience. Here’s a realistic range for Bangalore and the broader Indian market:
- Motion Graphics (60 seconds): INR 40,000 to INR 2,50,000
- 2D Character Animation (60-90 seconds): INR 60,000 to INR 4,00,000
- 3D Animation (60 seconds): INR 1,00,000 to INR 8,00,000
- Whiteboard Animation (90 seconds): INR 25,000 to INR 1,50,000
- Live-Action with Motion Graphics (60-90 seconds): INR 75,000 to INR 5,00,000
These ranges account for both local boutique studios and established pan-India video production companies. A newer studio with a smaller portfolio may charge less, while a company with Fortune 500 clients and a proven process will be on the higher end.
Why Some Bangalore Brands Work with Pan-India Explainer Video Studios
A common question is whether you need to hire a local Bangalore studio or whether a Mumbai or Delhi-based explainer video production company can serve you just as well.
The answer depends on your workflow. If your project requires on-site shoot days, client-facing location shoots, or frequent in-person meetings, proximity helps. For animation-led explainer videos, which make up the large majority of what Bangalore tech brands produce, geography rarely matters. The entire workflow happens through shared documents, video calls, and cloud-based review tools.
Many Bangalore companies, including Infosys, which works with Frame Makerzzz, choose studios based on quality, industry experience, and the strength of their production process rather than physical address.
The AVGC (Animation, Visual Effects, Gaming, and Comics) sector in India is expanding nationally, with the Ministry of Information and Broadcasting’s 2022 AVGC Task Force identifying animation as a priority growth area across all major cities.
This means studios across India are investing in animation talent and infrastructure, giving Bangalore brands access to strong explainer video services regardless of where the studio is based.
FAQs: Explainer Video Companies in Bangalore
1. How much does an explainer video cost in Bangalore?
Prices typically range from INR 30,000 for a basic whiteboard animation to INR 4,00,000 or more for a detailed 2D character animation or 3D explainer. The final cost depends on video length, animation style, number of revision rounds, and the studio’s experience level.
2. How long does it take to produce an explainer video?
Most explainer video companies in Bangalore and across India work on a three-to-six-week timeline. This covers scriptwriting, storyboarding, animation, voiceover recording, and final revisions. Rush projects with shortened timelines usually cost more.
3. Which animation style works best for a SaaS product in Bangalore?
Motion graphics work well for most SaaS products because they communicate abstract software features clearly without requiring character design or complex illustration. If the product has a strong human-centric story, 2D character animation is worth considering.
4. Should I hire a local Bangalore studio or a pan-India explainer video company?
For animation-based explainer videos, location is rarely a limiting factor. The entire process works remotely. Focus on portfolio quality, industry experience, and the scriptwriting process rather than the studio’s city. Many Bangalore brands regularly work with studios in Mumbai and Delhi.
5. What information should I prepare before briefing an explainer video company?
Come prepared with your product description, target audience, the one key message you want viewers to take away, preferred video length, any brand guidelines you have, and a rough budget range. The more context you give upfront, the more accurate the quote and the stronger the script brief will be.